A Secure Reed-Solomon Code Incentive Scheme for Commercial Ad Dissemination Over VANETs

Abstract

A recent surge of research on vehicular ad hoc networks (VANETs) has given us new opportunities and challenges. Aside from safety-related applications, commercial applications also find their way to fully utilize these networks. One of the promising applications is the dissemination of commercial advertisements over VANETs. However, there are uncooperative vehicles that may disrupt the spreading of these advertisements. To encourage cooperation, we want to address proper incentives and security measurements. In this paper, we use Reed-Solomon codes (RS-codes) to construct our incentive scheme and enhance its security by introducing one discrete logarithm representation problem. Our construction yields a secure and practical commercial advertisement dissemination scheme over VANETs.