| Title: | 簡單電影 創意行銷 |
| Authors: | 卓業軒 Department of Communication and Technology 傳播與科技學系 |
| Keywords: | 文化現象 |
| Issue Date: | 25-Sep-2016 |
| Abstract: | 微電影的風行不只拉近人與電影之間的傳統距離，伴隨著這股風潮的更是傳播媒介的變遷與新型態的整合行銷。 |
| URI: | http://castnet.nctu.edu.tw/castnet/article/9842?issueID=625 http://hdl.handle.net/11536/131514 |
| Issue: | 喀報第兩百四十五期 |
| Appears in Collections: | Cast Net |
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