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聽覺與視覺置入一致性對行動廣告效果之影響

dc.contributor.author林慧斐en_US
dc.contributor.authorLin Hui-Feien_US
dc.contributor.department國立交通大學傳播與科技學系zh_TW
dc.date.accessioned2014-12-13T10:37:26Z
dc.date.available2014-12-13T10:37:26Z
dc.date.issued2013en_US
dc.description.sponsorship行政院國家科學委員會zh_TW
dc.identifier.govdocNSC102-2410-H009-028-MY2zh_TW
dc.identifier.urihttps://www.grb.gov.tw/search/planDetail?id=3104178&docId=420151en_US
dc.identifier.urihttps://ir.lib.nycu.edu.tw/handle/11536/94625
dc.language.isozh_TWen_US
dc.title聽覺與視覺置入一致性對行動廣告效果之影響zh_TW
dc.titleEffects of Congruency between Visual Placement and Audio Placement in Mobile Advergamingen_US
dc.typePlanen_US

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