如何落實服務品牌價值觀成為顧客的服務品牌體驗?一個系統性服務行銷觀點的多層次分析
| dc.contributor.author | 蕭嬋 | en_US |
| dc.contributor.author | Hsiao Chan | en_US |
| dc.contributor.department | 國立交通大學管理科學系(所) | zh_TW |
| dc.date.accessioned | 2014-12-13T10:30:15Z | |
| dc.date.available | 2014-12-13T10:30:15Z | |
| dc.date.issued | 2013 | en_US |
| dc.description.sponsorship | 行政院國家科學委員會 | zh_TW |
| dc.identifier.govdoc | NSC102-2410-H009-041 | zh_TW |
| dc.identifier.uri | https://www.grb.gov.tw/search/planDetail?id=3102138&docId=419562 | en_US |
| dc.identifier.uri | https://ir.lib.nycu.edu.tw/handle/11536/90093 | |
| dc.language.iso | zh_TW | en_US |
| dc.title | 如何落實服務品牌價值觀成為顧客的服務品牌體驗?一個系統性服務行銷觀點的多層次分析 | zh_TW |
| dc.title | How to Transform the Service Brand Value into Customer's Brand Experience? A Cross-Level Analysis on Systematic Service Marketing | en_US |
| dc.type | Plan | en_US |
Files
License bundle
1 - 1 of 1
Loading...
- Name:
- license.txt
- Size:
- 1.71 KB
- Format:
- Item-specific license agreed to upon submission
- Description: