Browsing by Author Markman, Gideon D.
Showing results 1 to 1 of 1
Issue Date | Title | Author(s) |
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1-Dec-2019 | WHAT YOU DON'T SEE CAN HURT YOU: AWARENESS CUES TO PROFILE INDIRECT COMPETITORS | Downing, Stephen T.; Kang, Jin-Su; Markman, Gideon D.; 交大名義發表; National Chiao Tung University |