Browsing by Author Shen, Fuyuan
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2012 | Regulatory focus and attribute framing Evidence of compatibility effects in advertising | Lin, Hui-Fei; Shen, Fuyuan; 傳播與科技學系; Department of Communication and Technology |