Skip navigation
  • Browse
      • Publications

      • Books
      • Articles
      • Conferences Paper
      • Research Plans
      • Thesis
      • Patents
      • Technical Report
      • Digital Teaching Material

      • Open Course Ware
      • Thematic Works

      • Cast Net
      • ARCH NCTU
      • MingZhu
      • Activities

      • Library Week
      • Research Guide Camp
      • Graduation Ceremony
      • Opening Ceremony
      • Digital Archives

      • Yuyu Yang Digital Art Museum
      • Kuan Digital Art Museum
      • Historical News

      • NCTU e-News
      • POiNT
      • NYCU E-NEWS
      • NYCU E-NEWS
      • YMNEWS
      • Campus Publications

      • NCTU Press
      • Technology Law Review
      • Journal of Management and System
      • Hakka People
      • Global Hakka Studies
      • Du:Chuan Bo Yu Ke Ji
      • Journal of Cyber Culture and Information Society
      • CS @ NCTU
      • Chiao Da Mangement Review
      • Mathematics, Science, History, and Culture
      • Science Bulletin National Chiao-Tung University
      • The Journal of National Chiao Tung University
      • Chiao Tung Youth Club
      • Journal of Chiao Da Physical Education
      • 陽明神農坡彙訊
      • Center for Institutional Research and Data Analytics Newsletter
      • Renjian Thought Review
      • Router: A Journal of Cultural Studies
      • 萌牙會訊
      • Inter-Asia Cultural Studies
      • 醫學院年報
      • 醫學院季刊
      • iPharm NYCU Journal
      • Sustainable Development Annual Report
      • Open House
      • School Yearbooks

      • Yearbook
  • Items
    • Issue Date
    • Author
    • Title
    • Subject
  • Researchers
  • English
  • 繁體
  • 简体
  1. You are Here:National Chiao Tung University Institutional Repository
  2. Publications
  3. Books

標題: 行銷學精論 : Marketing essentials
作者: kotler, Philip
公開日期: 1990
出版社: 中興管理顧問公司
URI: http://webpac.lib.nctu.edu.tw/F/?func=item-global&doc_library=TOP01&doc_number=000792760
http://hdl.handle.net/11536/106837
Appears in Collections:Books


Related Contents
  • IR@NYCU
  • CrossRef
  • 關鍵設施原則在競爭法上之應有定位:以基礎設施理論為中心 / 郭政雄;Kuo, Cheng-Hsiung;王立達;Wang, Li-Dar
  • 新興市場的進入與經營─以友訊科技在俄羅斯為例 / 詹雅茵;Jan, Ya-Yin;楊千;Yang,Chyan
  • 多層次傳銷與電子商務整合應用之綜效性評估 / 王尚純;Shang-Chun Wang;蔡銘箴;Dr. Min- Jen Tsai
  • 市場導向、組織創新、環境變動與企業績效關聯性之研究 -以IC設計產業為例 / 李葦珠;Wei-Chu Lee;唐瓔璋;Edwin Tang
  • IC設計公司資本市場籌資決策探討 / 張碧容;王克陸
  • 便利商店市場領導廠商競爭策略-以台灣7-ELEVEN為例 / 李坤明;唐瓔璋
  • 如何藉由策略聯盟贏取中階智慧型手機市場之探索性研究 / 吳東和;Wu, Tung-Ho;朱博湧;Chu, Po-Young
Loading...

Items with full text/Total items : 84395/162255 (52%)
Visitors : 0      Online Users : 1

Copyright  ©  2002-2025   - Feedback - 
Powered by DSpace - Sitemap -  GitHub -  Sign on to:

Top