企業綠色管理、環境績效與競爭優勢關聯性之研究

Abstract

有關企業與綠色管理的議題在近幾年愈來愈受重視。環境績效對於競爭優勢的影響也備受關心。本研究在探討企業綠色管理對於環境績效與競爭優勢的影響，以及環境績效對於競爭優勢的影響，並探討環境績效在企業綠色管理與競爭優勢之間的角色。本研究以台灣地區於2006年12月底前獲得ISO 14001認證的廠家為實證研究對象。研究結果發現，企業綠色管理對環境績效與競爭優勢有顯著的正向影響；環境績效對競爭優勢也有顯著的正向影響。最後，環境績效在企業綠色管理與競爭優勢之間扮演部份中介的角色。

The issues on business and green management have been more and more emphasized in recent year. The influence of environmental performance on competitive advantage are also be concerned. This research discusses the influence of corporate green management on the environmental performance and competitive advantage, the influence of environmental performance on competitive advantage, and the role of environmental performance between corporate green management and competitive advantage. This research takes firms which have earned the ISO 14001 certificates prior to the end of 2006 as an empirical subject. The results show that corporate green management has significantly positive influence on environmental performance and competitive advantage, and that environmental performance also has significantly positive influence on competitive advantage. Lastly, environmental performance plays a partial mediator between environmental performance and competitive advantage.