標題: | Pedagogies of food and ethical personhood: TV cooking shows in postwar Taiwan |
作者: | Wei, Ti Martin, Fran 傳播與科技學系 Department of Communication and Technology |
關鍵字: | cooking shows;lifestyle television;Taiwan television;televisual ethics;television history |
公開日期: | 2-十一月-2015 |
摘要: | Taking one of the most representative subgenres of lifestyle TV, the cooking show, as a case study, in this article, we examine the history and changing cultural meanings of this televisual genre in the context of Taiwan\'s postwar social history and TV industry. We conduct textual analyses of Taiwanese cooking shows across three different historical stages: Fu Pei Mei\'s shows (the 1960s-1980s), Chen Hong\'s shows (the 1990s), and Metrosexual Uber-Chef with Master Ah-Ji (the 2000s), in order to advance a critical exploration of the complex relationships between these popular media texts and their social and industrial contexts. We argue that, in line with the ongoing transformations in Taiwan\'s society and television industry over the postwar era, the cooking show essentially shifted from educational-cultural to entertainment programming. However, at the same time, the pedagogical function of teaching both cooking skills and life ethics was maintained throughout the different stages, albeit represented very differently in each of the three periods, corresponding with the social and industrial contexts pertaining in each. |
URI: | http://dx.doi.org/10.1080/01292986.2015.1007333 http://hdl.handle.net/11536/129469 |
ISSN: | 0129-2986 |
DOI: | 10.1080/01292986.2015.1007333 |
期刊: | Asian Journal of Communication |
Volume: | 25 |
起始頁: | 636 |
結束頁: | 651 |
顯示於類別: | 期刊論文 |