台北市超級市場消費購買行為之實證研究報告

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DC Field	Value	Language
dc.contributor.author	陳光華	zh_TW
dc.contributor.author	Quang-Hua Chen	en_US
dc.date.accessioned	2017-10-06T06:22:45Z	-
dc.date.available	2017-10-06T06:22:45Z	-
dc.date.issued	1976-12	en_US
dc.identifier.uri	http://hdl.handle.net/11536/137563	-
dc.description.abstract	An empirical approach based on personality test of consumer's driving needs and response traits predicts Taipei housewifes' reaction in buying process at supermarkets. Some comprehensive views present hereby to help the marketer to design of proper marketing strategy in supermarket operation.	en_US
dc.language.iso	en_US	en_US
dc.title	台北市超級市場消費購買行為之實證研究報告	zh_TW
dc.title	Shopping Behavior at Supermarket in Taipei City：An Empirical Study	en_US
dc.type	Campus Publications	en_US
dc.identifier.journal	交通大學學報	zh_TW
dc.identifier.journal	The Journal of National Chiao Tung University	en_US
dc.citation.volume	2	en_US
dc.citation.spage	95	en_US
dc.citation.epage	=O38-1	en_US
Appears in Collections:	The Journal of National Chiao Tung University

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