Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 林筱娟 | en_US |
| dc.date.accessioned | 2014-12-11T09:37:48Z | - |
| dc.date.available | 2014-12-11T09:37:48Z | - |
| dc.date.issued | 2012-03-25 | en_US |
| dc.identifier.uri | http://castnet.nctu.edu.tw/castnet/article/4270?issueID=165 | en_US |
| dc.identifier.uri | http://hdl.handle.net/11536/35953 | - |
| dc.description.abstract | 去年全球景氣低迷，王品集團仍創下36%的年營收成長率，年營業額達96億；此外，截至去年，已有超過1330萬人次消費於王品牛排。王品品牌幕後操盤手──高端訓，用兩年的時間完成此書，分享他從事行銷二十年後的心得。 | zh_TW |
| dc.language.iso | zh_TW | zh_TW |
| dc.subject | 書評 | zh_TW |
| dc.title | 王品集團 多品牌祕密 | zh_TW |
| dc.citation.issue | 喀報第一三十期 | en_US |
| dc.contributor.department | Department of Communication and Technology | en_US |
| dc.contributor.department | 傳播與科技學系 | zh_TW |
| Appears in Collections: | Cast Net | |
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