Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 林筱娟 | en_US |
| dc.date.accessioned | 2014-12-11T09:38:16Z | - |
| dc.date.available | 2014-12-11T09:38:16Z | - |
| dc.date.issued | 2012-06-10 | en_US |
| dc.identifier.uri | http://castnet.nctu.edu.tw/castnet/article/4519?issueID=177 | en_US |
| dc.identifier.uri | http://hdl.handle.net/11536/36178 | - |
| dc.description.abstract | 新竹巨城來勢洶洶，對於更早成立的新竹站前sogo、大遠百兩家百貨公司，自然帶來強烈的威脅感。這兩家傳統百貨業挽救客源的行銷策略，值得一探究竟。 | zh_TW |
| dc.language.iso | zh_TW | zh_TW |
| dc.subject | 社會議題 | zh_TW |
| dc.title | 三國鼎立 新竹百貨大戰 | zh_TW |
| dc.citation.issue | 喀報第一四十期 | en_US |
| dc.contributor.department | Department of Communication and Technology | en_US |
| dc.contributor.department | 傳播與科技學系 | zh_TW |
| Appears in Collections: | Cast Net | |
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