Title: 家庭電視的社會性使用
The Social Uses of Family Television
Authors: 盧怡玫
Yi-Mei Lu
陳世敏
Shyh-Miin Chern
傳播研究所
Keywords: 家庭;電視;社會性使用;角色;家庭互動;方誌學;Family; Television; Social Uses of television; Role; Family Interaction; enthnography
Issue Date: 1993
Abstract: 本論文是以方誌學的研究方法,利用直接觀察及深度訪談法進行電視觀眾
在家庭情境下的收視行為研究。主要的研究目的乃是探究,閱聽人在家庭
環境中「看電視」的實質意義;並檢視Lull所提出「電視的社會性使用」
模式在國內家庭中呈現的情形,以及家庭成員不同的電視使用形式。研究
結果顯示,在「電視的社會性使用」上樣本家庭呈現出較為明顯的是「環
境的使用形式」、「規則的使用形式」、「助長溝通的使用形式」以及「
聯繫╱逃避的使用形式」;另外,「社會學習的使用形式」及「權力╱支
配的使用形式」則較不明顯。閱聽人在家庭中的「家庭內角色」的扮演會
有其特別的電視使用形式,而不同家庭成員電視使用形式則和家家庭互動
產生直接及間接的關係。利用方誌學進行的電視觀眾在家庭內使用電視的
探究,發現電視的效果不止在於過去傳播學者所重視的電視訊息所產生的
效果,而是電視的使用的確和家庭生活及家庭互動存在密切的關係,這個
關係幫肋我們了解電視在家庭及日常生活中的角色扮演及其實質意義。
This study adopted the "enthnographic approach" to study the
television audiences' behavior in their families. The primary
data base resulted from participant observations and open-end
interview of families. The primary propose of this study is to
study the real meaning of "watching TV" in family. It tested
the "social uses of television" (Lull, 1980) of the sample
families. The following were the results of this study: The
four of six kinds of social uses of television: "the
environment use", "the regulative use", "the use of
communication facilitation" and "the use of affiliation/
avoidance" were more significant. Beside, "the use of social
learning" and "the use of competetence/dominance" were
unsignifican. The different family roles playing in family will
show the different way of television uses. And, the different
television uses of different family members will influence the
family interaction between them. This study shows that the
effect of television not only introduced from the message in
the television programs, it's also resulting from the action of
watching TV. We found there are a high correlation between the
use of television in family and and family life and family
interaction. This correlation help us to understand the real
meaning and the role of television in our family and everyday
life.
URI: http://140.113.39.130/cdrfb3/record/nctu/#NT820374006
http://hdl.handle.net/11536/57796
Appears in Collections:Thesis