Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 陳均汎 | en_US |
| dc.contributor.author | Chen, Chun-Fen | en_US |
| dc.contributor.author | 黃仁宏 | en_US |
| dc.contributor.author | Huang Jen-Hung | en_US |
| dc.date.accessioned | 2014-12-12T02:15:48Z | - |
| dc.date.available | 2014-12-12T02:15:48Z | - |
| dc.date.issued | 1995 | en_US |
| dc.identifier.uri | http://140.113.39.130/cdrfb3/record/nctu/#NT840457028 | en_US |
| dc.identifier.uri | http://hdl.handle.net/11536/60855 | - |
| dc.language.iso | zh_TW | en_US |
| dc.subject | 幽默 | zh_TW |
| dc.subject | 廣告 | zh_TW |
| dc.subject | 工業 | zh_TW |
| dc.subject | 採購 | zh_TW |
| dc.subject | 評估 | zh_TW |
| dc.subject | 效果 | zh_TW |
| dc.subject | humor | en_US |
| dc.subject | advertising | en_US |
| dc.subject | industrial | en_US |
| dc.subject | purchase | en_US |
| dc.subject | evaluation | en_US |
| dc.subject | effect | en_US |
| dc.title | 幽默廣告在工業採購的評估效果 | zh_TW |
| dc.title | The Evaluation Effect of Humor Advertising in Industrial Purchase | en_US |
| dc.type | Thesis | en_US |
| dc.contributor.department | 管理科學系所 | zh_TW |
| Appears in Collections: | Thesis | |

