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READER PARTICIPATION IN THE E-NEWS SERVICE IN TAIWAN

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dc.citation.epage986en_US
dc.citation.issue7en_US
dc.citation.spage979en_US
dc.citation.volume38en_US
dc.citation.woscount0
dc.contributor.authorLee, Phoebus Chao-Kungen_US
dc.contributor.authorLee, Gin-Yuanen_US
dc.contributor.department管理科學系zh_TW
dc.contributor.departmentDepartment of Management Scienceen_US
dc.date.accessioned2014-12-08T15:19:57Z
dc.date.available2014-12-08T15:19:57Z
dc.date.issued2010en_US
dc.description.abstractIn the e-news service field, participation as well as involvement has been well-studied by researchers investigating Western cultures but in countries with emerging economies these topics have not received the same degree of attention. In this study we focused on Taiwan, as a New Industry Country (MC), particularly on "click-and-mortar" (paper and electronic) news service providers. We found no difference in intention to participate but extreme information may prevent involvement in participation in the news service. Our model provides information on the structure of the competitive strategy (Porter, 2001) in an NIC.en_US
dc.identifier.doi10.2224/sbp.2010.38.7.989en_US
dc.identifier.issn0301-2212en_US
dc.identifier.journalSOCIAL BEHAVIOR AND PERSONALITYen_US
dc.identifier.urihttp://dx.doi.org/10.2224/sbp.2010.38.7.989en_US
dc.identifier.urihttps://ir.lib.nycu.edu.tw/handle/11536/14131
dc.identifier.wosnumberWOS:000281369900011
dc.language.isoen_USen_US
dc.subjectparticipationen_US
dc.subjecte-news serviceen_US
dc.subjectTaiwanen_US
dc.subjectnew industry countryen_US
dc.titleREADER PARTICIPATION IN THE E-NEWS SERVICE IN TAIWANen_US
dc.typeArticleen_US

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