Browsing by Author 周文賢
Showing results 1 to 2 of 2
| Issue Date | Title | Author(s) |
|---|---|---|
| 2005 | 品牌形象契合度及產品屬性契合度對消費者購買延伸產品意願之研究 | 周文賢; 楊明璧; 賴曉慧; Wayne-Sian Chow; Mirng-Bih Yang; Shiao-Huei Lai; Department of Management Science; 管理科學學系 |
| 1988 | 模組化行銷偵測系統 | 江啟明; JIANG, GI-MING; 謝祖壽; 周文賢; XIE, ZU-SHOU; ZHOU, WEN-XIAN; 管理科學系所 |