Browsing by Author Tsai, Yuan Hui

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Showing results 1 to 7 of 7
Issue DateTitleAuthor(s)
1-Oct-2015Exploring corporate citizenship and purchase intention: mediating effects of brand trust and corporate identificationTsai, Yuan Hui; Joe, Sheng-Wuu; Lin, Chieh-Peng; Chiu, Chou-Kang; Shen, Kuei-Tzu; 經營管理研究所; Institute of Business and Management
1-Oct-2010Learning cyber trust using a triadic functioning analysis: a qualitative approachTsai, Yuan Hui; Lin, Chieh-Peng; Chiu, Chou-Kang; Joe, Sheng-Wuu; 經營管理研究所; Institute of Business and Management
1-Oct-2010Learning cyber trust using a triadic functioning analysis: a qualitative approachTsai, Yuan Hui; Lin, Chieh-Peng; Chiu, Chou-Kang; Joe, Sheng-Wuu; 經營管理研究所; Institute of Business and Management
1-Sep-2009Modeling Customer Loyalty from an Integrative Perspective of Self-Determination Theory and Expectation-Confirmation TheoryLin, Chieh-Peng; Tsai, Yuan Hui; Chiu, Chou-Kang; 經營管理研究所; Institute of Business and Management
1-Jan-2011Modeling IT relationship quality and its determinants: A potential perspective of network externalities in e-serviceLin, Chieh-Peng; Tsai, Yuan Hui; Wang, Yi-Ju; Chiu, Chou-Kang; 經營管理研究所; Institute of Business and Management
1-Feb-2013Proposing public announcement intention and its antecedents from a CSR perspective: a qualitative studyChiu, Chou-Kang; Tsai, Yuan Hui; Wang, Yi-Ju; Lin, Chieh-Peng; 經營管理研究所; Institute of Business and Management
1-Dec-2009Understanding learning behavior using location and prior performance as moderatorsTsai, Yuan Hui; Lin, Chieh-Peng; Chiu, Chou-Kang; Joe, Sheng-Wuu; 經營管理研究所; Institute of Business and Management