| 標題: | IKEA的兩坪空間哲學 |
| 作者: | 林筱晴 Department of Communication and Technology 傳播與科技學系 |
| 關鍵字: | 文化現象 |
| 公開日期: | 17-Apr-2016 |
| 摘要: | 在一個商品有萬萬種的家具大賣場中，IKEA如何在有限的空間內，打造出消費者的夢想家，促進消費？ |
| URI: | http://castnet.nctu.edu.tw/castnet/article/9401?issueID=610 http://hdl.handle.net/11536/131033 |
| Issue: | 喀報第兩百三十八期 |
| Appears in Collections: | Cast Net |
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