商管心智球的設計

Abstract

心智圖（Mind maps）簡明好用，是廣為使用的知識表達方式。但心智圖是一靜態中心型樹狀結構，不適合處理商管領域上常見的動態多心型網狀資料。本文因之設計一心智球（Mind balls）方法以呈現MBA知識。本文首先按人物、雜誌、案例、視頻四類收集MBA知識，接著依據「海馬迴認知法則」將知識以框架圖呈現，再用程式將框架圖轉為各類知識球，並設計一心智球系統，讓使用者可隨心將知識球上的知識組合出個人的心智球。

The Mind Map is commonly used to express knowledge. However, since a mind map is a static and centralized tree structure, it is inconvenient to express dynamic and multiple focuses knowledge appearing in MBA. This study therefore designs a Mind Balls system to express MBA knowledge. We first collect knowledge based on four categories, people, magazines, cases, and videos, then following “Hippocampus Recognition Rules”, to express this collected knowledge by Frame graphs, which are then converted into various knowledge balls. By integrating these knowledge balls, a user is able to form their own mind balls.