標題: 自動測試設備之市場整合 - 原因,後果,及影響
Market Consolidation in the ATE Industry: Causes, Consequences, and Possible Impacts
作者: 蔡佳玲
Co, Stephanie Joy
姜真秀
Kang, Jin-Su
企業管理碩士學程
關鍵字: 自動測試設備;市場整合;market consolidation;ATE industry;automated test equipment
公開日期: 2011
摘要: 本研究提供一個自動化測試設備(ATE)產業模型之分析。本研究是利用波特的五力模型來進行行業分析和5- C的框架來確定行業整合的因素。此外,本研究 也進行了行業整合現對競爭者及客戶三方面之分析 - 價格,測試成本和創新。最後,本研究也討論ATE產業整合是如何影響到Teradyne, Inc.
This study focuses on providing a model based analysis of the automated test equipment (ATE) industry by utilizing Porter’s 5 forces model to conduct industry analysis and the 5-C framework to determine the factors of consolidation in the industry. Also, the effects of consolidations to both the industry incumbents and customers were analyzed on three aspects – price, cost of testing, and innovation. Lastly, the implications of ATE industry consolidation to one of the market incumbents are discussed.
URI: http://140.113.39.130/cdrfb3/record/nctu/#GT079888526
http://hdl.handle.net/11536/48931
顯示於類別:畢業論文