标题: 运用Dunning 的折衷理论分析台湾电子制造厂商赴大陆直接投资决策
Foreign Direct Investment Decision Analysis of Taiwanese Electronic Manufacturing Companies in Mainland China using Dunning's Electic Framework
作者: 娜塔莉
Natalia Iveth Portugal Urquidi
唐璎璋
Tang, Ying-Chan
企业管理硕士学程
关键字: 国外投资;OLI架构;电子产业;Dunning理论;市场障碍;决策理论;Foreign Direct Investment;OLI Framework;Electronics Industry;Dunning Theory;Market Entry;Decision Making
公开日期: 2011
摘要: Organizations looking to operate in international markets need to make the most important decision in order to select the best mode of entry choice into foreign markets. The incorrect choice of entry mode is likely to have severe long-term consequences for a firm, having a great impact on performance, competitive advantage and future business opportunities. A firm must assess before entering a particular market the potential factors that play a significant role during the process of decision making for the potential market selection. The following study analyzes the foreign direct investment decisions in relation of choice of entry mode of Taiwanese companies in the Electronics Manufacturing Industry. To conduct this study the Eclectic Framework of Dunning was used to identify the OLI factors (Ownership, Location and Internalization) that have influence on the decision making process of entry mode in the Chinese Market for this specific industry. Some outcomes of this study reveal that a wholly owned subsidiary mode is preferred by Taiwanese companies if a firm is large in size, if it possesses higher power assets; if the host market provides environment for cheap production factors and the political constraints are low and allow the firm to reach economies of scale. In this study throughout the ownership, location and internalization factors of the OLI model the preference for equity modes has been once again demonstrated.
Organizations looking to operate in international markets need to make the most important decision in order to select the best mode of entry choice into foreign markets. The incorrect choice of entry mode is likely to have severe long-term consequences for a firm, having a great impact on performance, competitive advantage and future business opportunities. A firm must assess before entering a particular market the potential factors that play a significant role during the process of decision making for the potential market selection. The following study analyzes the foreign direct investment decisions in relation of choice of entry mode of Taiwanese companies in the Electronics Manufacturing Industry. To conduct this study the Eclectic Framework of Dunning was used to identify the OLI factors (Ownership, Location and Internalization) that have influence on the decision making process of entry mode in the Chinese Market for this specific industry. Some outcomes of this study reveal that a wholly owned subsidiary mode is preferred by Taiwanese companies if a firm is large in size, if it possesses higher power assets; if the host market provides environment for cheap production factors and the political constraints are low and allow the firm to reach economies of scale. In this study throughout the ownership, location and internalization factors of the OLI model the preference for equity modes has been once again demonstrated.
URI: http://140.113.39.130/cdrfb3/record/nctu/#GT079988540
http://hdl.handle.net/11536/51007
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