如何落實服務品牌價值觀成為顧客的服務品牌體驗？一個系統性服務行銷觀點的多層次分析

Full metadata record

DC Field	Value	Language
dc.contributor.author	蕭嬋	en_US
dc.contributor.author	Hsiao Chan	en_US
dc.date.accessioned	2014-12-13T10:30:15Z	-
dc.date.available	2014-12-13T10:30:15Z	-
dc.date.issued	2013	en_US
dc.identifier.govdoc	NSC102-2410-H009-041	zh_TW
dc.identifier.uri	http://hdl.handle.net/11536/90093	-
dc.identifier.uri	https://www.grb.gov.tw/search/planDetail?id=3102138&docId=419562	en_US
dc.description.sponsorship	行政院國家科學委員會	zh_TW
dc.language.iso	zh_TW	en_US
dc.title	如何落實服務品牌價值觀成為顧客的服務品牌體驗？一個系統性服務行銷觀點的多層次分析	zh_TW
dc.title	How to Transform the Service Brand Value into Customer's Brand Experience? A Cross-Level Analysis on Systematic Service Marketing	en_US
dc.type	Plan	en_US
dc.contributor.department	國立交通大學管理科學系（所）	zh_TW
Appears in Collections:	Research Plans