| 標題: | 新興無店鋪購物及其採用者研究：比較台灣網路購物及有線電視購物採用之差異 New Types of Non-Store Shopping and Their Adopters--- Comparing the Adoption of Internet Shopping with That of Cable Television Shopping in Taiwan |
| 作者: | 李秀珠 LI SHU-CHU SARRINA 國立交通大學傳播研究所 |
| 公開日期: | 2003 |
| 官方說明文件#: | NSC92-2412-H009-001-SSS |
| URI: | http://hdl.handle.net/11536/91748 https://www.grb.gov.tw/search/planDetail?id=856876&docId=163236 |
| Appears in Collections: | Research Plans |
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- 新傳播科技對傳統店舖購物之影響---以區位理論分析有線電視購物、網路購物及店舖購物之市場競爭(II) / 李秀珠;LI SHU-CHU SARRINA
- 從區位理論探討網路購物與電視購物對台灣店鋪購物的影響----由消費者角度分析之 / 彭玉賢;Yu-Shan Peng;李秀珠;Shu-Chu Li, Ph. D.
- Examining the factors that influence the intentions to adopt internet shopping and cable television shopping in Taiwan / Li, SCS
- 新傳播科技對傳統店舖購物之影響---以區位理論分析有線電視購物、網路購物及店舖購物之市場競爭 / 李秀珠;LI SHU-CHU SARRINA
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