結合TRIZ、ANP與Taguchi Method於產品開發模式之研究

Abstract

產品的設計與開發過程中充滿著高度的不確定性，必須傾聽消費者的聲音，以及評估產品的市場性，才能使產品能順利的商品化並具備市場競爭力。在產品開發流程中，必須有效的整合消費者需求、設計、開發與品質管理等，才能發揮效力。本研究試圖從消費者的需求出發，結合產品創新設計、方案與參數的選擇及商品化，發展出一個合適的產品開發模式，滿足消費者需求並提升產品開發效率。

本研究首先將消費者需求為分為內部顧客之聲與外部顧客之聲。內部顧客之聲指的是企業的經營目標、資源、企業經營模式、技術水準等；外部顧客之聲指的是顧客對產品的需求。其次，在創新設計部分則採用TRIZ的流程與工具，如：ARIZ、質場分析、40項發明原則。最後，結合分析網路程序法與田口方法進行最佳方案的選擇及參數的最佳化模擬，使產品進入商品化。本研究藉由實例操作與說明，提出能有效提升產品開發效率之模式。

It was highly uncertain in product design and development process. It is definitely necessary to listen to the voices of consumers and to assess the marketability of the product, in order to make the successful commercialization and improve the competitiveness of products. Consumer demand, design, development and quality management are indispensable for the product development process; each one of them could be a key input for the setting of appropriate design specifications for the new product or service. It will be more effective in integrating them well. This study attempts to develop a suitable model for product development by combining consumer demand, product innovative design, plans and parameters selection, and commercialization, to meet consumer needs and enhancing the efficiency of product development.

This study first divides consumer demand into voices of internal consumers and external consumers. Voices of internal consumers are business objectives, resources, business models, technology levels and so on. Voices of external consumers are the customer needs. Moreover, this study applies the TRIZ tools in problem solving process, such as ARIZ, Substance-Field analysis, and 40 Principles. And then use the ANP and Taguchi method in optimal plan selection and parameter optimization simulations as the final step. This study establishes a product development model which can improve efficiency of the product development process by real cases.