标题: 巨量资料生态云端策略集群分析-以财务绩效指标探讨
Cloud Clustering Strategy Analysis on Big data Ecosystem - Investigate for Financial Indicators
作者: 黄博文
Huang, Bowen
杨千
Yang, Chyan
管理学院经营管理学程
关键字: 巨量资料;伺服器;云端运算;资源基础理论;竞争优势;杜邦等式;因素分析;集群分析;Big Data;Server;Cloud Computing;Resource-Based Theory RBT;Competitive Advantage;Du Pond Identity;Factor Analysis;Cluster Analysis
公开日期: 2012
摘要: 企业内部独特运用资源能力,其优势可经由财务指标观察了解,企业藉由了解本身竞争优势与财务指标间是否能够持续优势发展。运用杜邦等式推导财务指标,将企业竞争优势因素基础在资产管理、供应商关系管理、客户关系管理以及知识管理四项能力,采用 146 家上市企业为研究对象,研究时间点以金融风暴(西元2008)为分界,分前期及后期。本研究发现,巨量资料生态下云端产业可分三个策略集群,后期比前期多出 5 家企业,这 5 家企业中有 4 家占 75%为“云端服务策略集群”,1 家企业占 25%为“云端设备整合策略集群” 。巨量资料蓬勃发展,带动“云”之使用者平台、资讯分析处理,“端”之运算处理需求及商机,知名厂商如 Facebook 及 PEGATRON 等新的竞争对手进入。运用 distribution 分析得知云端产业呈稳定成长分布发展,其云端产业未来前景看好。
The enterprise internal unique utilization resource,its superiority may by way of the financial norm observation understanding , the enterprise between the understanding itself competitive advantages and financial indicator whether can continue the superior development。Using the DuPont identity inferential reasoning financial indicator,the enterprise competitive advantage factor foundation in the asset、supplier relationship 、 and customer management as well as the knowledge management four abilities,with 146 listed enterprises is the object of study,the research time point takes the financial storm (A.D. 2008) as the dividing line,divides the earlier period and later。This research result, the cloud computing industry in big data ecosystem can be separable three strategy clusters,later period are more than 5 enterprises the earlier period,in 5 has 4 to occupy for 75% as "clouds service strategy cluster",one enterprise is occupy for 25% as " clouds equipment conformity strategy cluster"。Big data ecosystem vigorous development leads "cloud" the user platform and information analysis processing and "end" the operation processing demand and opportunity,the well-known facilitator and manufacturer such as Facebook 、PEGATRON and other new competitors enter。using the distribution analysis knew that the clouds industry assumes the stable growth distribution development,its cloud computing industry prospect will look good。
URI: http://140.113.39.130/cdrfb3/record/nctu/#GT070063726
http://hdl.handle.net/11536/71457
显示于类别:Thesis


文件中的档案:

  1. 372601.pdf

If it is a zip file, please download the file and unzip it, then open index.html in a browser to view the full text content.